UNiDAYS partners with NFL to bring student fans in the UK and Ireland closer to the action
UNiDAYS, a global platform specializing in verified student discounts, has partnered with the National Football League (NFL) to offer deals and experiences to its UK and Ireland members
UNiDAYS’ three million members in the UK and Ireland will be offered a range of exclusive NFL-related deals and experiences including fashion, food and streaming services. Its members will also be offered a chance to win tickets to the 2025 and 2026 NFL London Games.
The deal is the NFL's first and only student partnership in the region and is announced as the popularity of America’s favourite game continues to grow abroad. Three regular season games will be held in London as part of the 2025 International Games state and this year will also see Ireland host its first-ever regular season game at Croke Park, Dublin.
UNiDAYS says the partnership will make accessing the NFL, and its partners, easier for students in the UK and Ireland.
“We are absolutely thrilled to be partnering with the NFL. The NFL’s growth in popularity across the world is extraordinary and students are increasingly passionate fans,” explains Alex Gallagher, Chief Strategy Officer at UNiDAYS.
“This new marketing partnership gives our millions of UK and Ireland student members an opportunity to indulge their growing love for the NFL through a range of exclusive deals and experiences, making it easier than ever for them to enjoy this sporting spectacle.”
NFL UK & Ireland’s General Manager Henry Hodgson adds: “We are excited to partner with UNiDAYS to bring the NFL closer to students. The NFL’s fanbase continues to grow among young people in the UK & Ireland, and this collaboration allows us to engage with that younger audience. This marketing partnership with UNiDAYS will make it easier than ever for students to be part of the action.”
UNiDAYS recently announced a partnership with online retailer Zalando, offering its members a 10 percent discount across the site.
