Industry veteran Barry T Whyte takes on Ops and AI role at Euan Blair’s EdTech startup Multiverse
Barry T Whyte has taken on the role of Ops & AI at personalized, on-the-job learning specialist Multiverse (which is owned by Euan Blair, son of former Prime Minister Tony Blair).
Whyte's CV includes co-founding and holding the position of CEO at General Purpose AI, MD at FT Strategies, COO at Decoded, and Consultant at Bain & Company.
In a LinkedIn post, he said: “I’m six weeks in, so it’s about time I made it LinkedIn official. I’ve joined the team at Multiverse. I couldn’t be more excited about my role, the awesome people I now work with and the opportunities ahead. I’m so grateful.”
He added: “As AI transforms workplaces, it’s never been more pressing to upskill and enable humans to get the most out of technology. The opportunity to improve our working lives by augmenting ourselves with AI tools is huge. It excites me to impact that opportunity at scale.”
Multiverse has recently made a series of high-profile hires, including former Spotify executive Helen Greul and Baroness Martha Lane Fox, further strengthening its leadership team.
RTIH AI in Retail Awards
Our sister title, RTIH, organizer of the industry-leading RTIH Innovation Awards, proudly brings you the first edition of the RTIH AI in Retail Awards, which is now open for entries.
As we witness a digital transformation revolution across all channels, AI tools are reshaping the omnichannel game, from personalizing customer experiences to optimizing inventory, uncovering insights into consumer behavior, and enhancing the human element of retailers' businesses.
With 2025 set to be the year when AI, and especially Gen AI, shakes off the ‘heavily hyped’ tag and becomes embedded in retail business processes, our newly launched awards celebrate global technology innovation in a fast-moving omnichannel world and the resulting benefits for retailers, shoppers, and employees.
Our 2025 winners will be those companies who not only recognize the potential of AI but also make it usable in everyday work—resulting in more efficiency and innovation in all areas.
Winners will be announced at an evening event at The Barbican in Central London on Thursday, July 3. This will kick off with a drinks reception in the stunning Conservatory, followed by a three-course meal and awards ceremony in the Garden Room.
For any questions or further information, please email the Editor, Scott Thompson at scott.thompson@retailtechinnovationhub.com.
Key 2025 dates
Friday, May 23: Award entry deadline
Tuesday, May 27: 2025 finalists revealed
Wednesday, May 28 – Friday, June 13: Judging days
Thursday, July 3: Winners announced at the 2025 RTIH AI in Retail Awards Ceremony, to be held at The Barbican in Central London.
